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How much does it cost to put ads on Instagram?

On average, Instagram advertising costs between $0.20 to $6.70, depending on the bidding model. For CPC or cost-per-click, advertisers pay $0.20 to $2 per click. For CPM, or cost-per-impressions, advertisers pay $6.70 per 1000 impressions. For CPE, or cost-per-engagement, advertisers pay $0.01 to $0.05 per engagement.

How much should I budget for Instagram ads?

We recommend starting with at least $5 for your budget and picking a duration over 6 days. When you start with this amount and duration, it allows our ad delivery system to find the best people for your ad. You can always cancel or pause your ad at any time.

Can you still grow on Instagram?

Instagram hashtags are one of the biggest tools for growth at your disposal, and shouldn’t be overlooked. After looking at over 18M Instagram feed posts, we discovered that reach rate increases by 11% (from 24% to 35%) as the number of hashtags grows from one to 30.

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